South Tyrols Tourism is booming: overnight accordes despite shorter stays!

South Tyrols Tourism is booming: overnight accordes despite shorter stays!

Südtirol, Italien - South Tyrol has developed into one of the most popular holiday regions in recent decades, especially for tourists from Italy. A current report by the State Institute for Statistics (ASTAT) shows that the arrivals have risen from 330,289 to over 8.7 million in 2024 since 1950, which corresponds to an impressive increase of around 2500 percent. The overnight stays achieved an increase of 1.82 million to over 37 million during the same period, which is an increase of 1930 percent. This data illustrates the ongoing boom in the tourism sector of South Tyrol, such as FR.de

It is particularly significant that the number of arrivals has grown faster than that of overnight stays since 2003. This indicates that vacationers take shorter stays. Merano used to be the most popular holiday region with almost 350,000 overnight stays in 1950, and in 1990 Merano also led almost 1.2 million overnight stays. In the 1990s, however, Wolkenstein took the lead in Val Gardena, while Kastelruth recorded the highest number of overnight stays with over 1.78 million in 2024.

tourism records in 2022/23

In the tourism sector of South Tyrol, records have recently been achieved. According to a report by South Tyrol News, over 8.4 million guests booked at least one night in the 2022/23 season, and the number of overnight stays rose for the first time to over 36 million. In addition, the guests have 11,747 accommodation companies with a total of 241,624 beds. The overnight number of domestic guests remained stable at 10.6 million, while the overnight stays of German guests climbed to 17.4 million

The possibility of investing in tourism can also be seen in the increase in bed capacity: compared to the previous year there was an increase of 9,438 beds. Over 64% of the beds are located in hospitals, while 36% are accommodated in non-guildered companies. The highest number of beds offers the category of three-star companies with 61,327 beds.

geographical and demographic differences

The number of overnight stays differ strongly by region. The accommodation density is highest in Merano with 303.3 beds per square kilometer, followed by Tyrol, St. Ulrich and Corvara. With 9,487 beds, Kastelruth took the top, followed by Abbey and Wolkenstein with 9,151 or 8,908 beds. The quality index for South Tyrol is 4.3, with a significant increase in the Burggrafenamt.

In addition, the data show a remarkable increase in guests from international markets, especially from Asia (78.5%increase), the USA (36.2%), Slovenia (32.2%) and Poland (30.2%). The longest length of stay is registered by guests from Africa with an average of 6.6 days, while German guests linger an average of 4.8 days. Despite a slight decline in summer overnight stays by 1.1%, winter has a remarkable plus of 19.2%, with a total of 13.6 million overnight stays.

The development of the tourism sector in South Tyrol impressively shows that the region is not only extremely attractive for national tourists, but also increasingly attracts international guests, which continuously increases the economic importance of tourism. According to suedtirolnews.it