Revolution in the Tech World: Openai buys Jony Ives Ai Startup for $ 6.5 billion

OpenAI investiert 6,5 Milliarden Dollar in Jony Ives KI-Startup io Products, um Ambient Computing zu revolutionieren und Smartphones abzulösen.
Openai is investing $ 6.5 billion in Jony Ives Ki Startup IO Products to revolutionize ambient computing and replace smartphones. (Symbolbild/ER)

Revolution in the Tech World: Openai buys Jony Ives Ai Startup for $ 6.5 billion

Vietnam - The rise of artificial intelligence (AI) has initiated profound changes in the technology world. The influence of AI is clearly noticeable in software development and search for information. So far, however, AI has mainly been limited to apps on smartphones, which could soon be in the background. On May 21, 2025, Sam Altman, CEO von Openaai, presented a big surprise: Openai will issue $ 6.5 billion for the takeover of the Ai Hardware Startup IO Products, a deal that marks the greatest takeover in the company's history. vietnam.vn reports that this project aims to develop a new product generation for the Artificial General Intelligence (AGI).

The startup IO Products was founded by Jony Ive, the former design director of Apple, and Sam Altman. Ive, who left Apple in 2019 to go his own way with his design company LoveFrom, is now concentrating with a team of around 55 engineers and researchers on creating a language-controlled personal AI assistant. This project is currently in the early development phase. According to techcrunch , Openaai could also try to take over the company completely.

vision for ambient computing

IVE and Altman have a clear vision: you want to leave the smartphone age behind and develop ambient computing. This technology should enable future devices to process the world in real time. Ive expressed the desire to create products that enrich humanity and criticized the "turbulence" of the smartphone era and the negative effects of social networks. However, his optimistic view of AI is accompanied by the need to take safety concerns seriously.

The market for personal AI devices has increased significantly since 2024, but a variety of devices, such as the Humane Ai PIN and Rabbit R1, have not achieved the desired success. This increases the pressure on IO Products to develop innovative products that are less socially disruptive than the iPhone and the needs of users better.

outlook in the future

Details on the new devices that are to result from the cooperation between Openaai and IO Products are expected by 2026. The project represents a significant turn in the development of technologies and promises to change the way in which users interact with devices. The step in getting into hardware development could help Openai to position itself as a leading actor in the field of AI and to redefine the competition in the technology sector.

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