The Baltic Sea coast remains Germany's favorite under vacation regions!

Die Ostseeküste bleibt Deutschlands beliebteste Urlaubsregion. Rund 20 Millionen Deutsche ziehen 2025 heimische Ziele vor.
The Baltic Sea coast remains Germany's most popular holiday region. Around 20 million Germans perform 2025 domestic destinations. (Symbolbild/ER)

The Baltic Sea coast remains Germany's favorite under vacation regions!

In a recent survey by T-Online, which was carried out under 7,115 readers, the Baltic Sea coast was elected as Germany's most popular holiday region. Around 36 percent of Germans, which corresponds to around 20 million people, spent their main vacation in Germany last year. The Baltic Sea coast received 38.4 percent of the vote, which corresponds to 2,729 participants. Compared to the survey two years ago, the Baltic Sea coast remains the clear winner, although the proportion has decreased slightly (then 38 percent).

The North Sea coast follows in second place with 25.4 percent of the vote, which corresponds to 1,804 election participants. This region is particularly popular with Germans. According to Statista, around 6.5 percent of German vacation on the North Sea coast went on in 2024.

popular holiday regions at a glance

In the T-Online survey, the following regions show the first five places:

  • 1. Baltic Sea coast: 38.4% (2,729 votes)
  • 2. North Sea coast: 25.4% (1,804 votes)
  • 3. Berchtesgadener Land: 6.4% (453 votes)
  • 4. Lake Constance region: 5.8% (416 votes)
  • 5. Black Forest: 3.4% (246 votes)

In 2023, the North Sea coast received 19.8 percent of the vote, while the Allgäu and Lake Constance reached 12.9 percent and 7.4 percent. The Baltic Sea coast remains a clear winner in the hearts of vacationers.

attractiveness of the North Sea

But the North Sea coast also has a lot to offer. It extends over around 621 kilometers, from Lower Saxony to the west coast of Schleswig-Holstein, and includes the popular East Frisian and North Frisian island chains, with Sylt as the best-known holiday island. In 2024, Sylt alone recorded around 900,000 guest arrivals and almost 4.8 million overnight stays. The guests remain on average for just under a week and enjoy the famous long beaches of Sylt, which extend over around 40 kilometers.

Especially during the main season in the summer months, the holiday apartments are required. In January 2024, about 75 percent of the apartments on Amrum were fully booked for the summer. Sankt Peter-Ording also attracts many vacationers with around 1.7 million overnight stays and around 312,700 guest arrivals and is known for its extensive beaches that receive high Google ratings.

The UNESCO World Heritage Site Wadden Sea, which has been protected since 2009, also attracts many nature lovers. It comprises three national parks and extends over around 700,000 hectares, where visitors can observe the local animal world, including cone seals. The North Sea is also valued for water sports and offers numerous options for surfing, with eight surf schools on Sylt and Föhr. Cycling travelers also appreciate the region; In 2023, 4.6 percent of the cycling travelers chose the North Sea in Lower Saxony as their destination.

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OrtOstseeküste, Deutschland
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