Puma unveils new sneaker Bollenhut” – A celebration for the Black Forest!
On May 25th, Puma will present the new “Bollenhut” sneaker, inspired by the Black Forest, to strengthen regional tourism.

Puma unveils new sneaker Bollenhut” – A celebration for the Black Forest!
The excitement is rising because on May 25th the latest model from the fascinating Puma x Black Forest Sneaker Collection will be released: the Super Team “Bollenhut”. This is the fourth and final part of the collection, which was created in collaboration between Puma and Schwarzwald Tourismus GmbH. These shoes not only represent innovative designs, but are also inspired by cultural icons of the Black Forest, with the Bollenhut being particularly influential.
The official presentation of the sneaker takes place as part of the “Ortenauer Trachtentag” in the Black Forest open-air museum Vogtsbauernhof in Gutach. Here, visitors can not only admire the new sneaker, but also immerse themselves in the traditions and customs of the region. Sales are scheduled to start on the evening of May 25th, with the online release taking place at 8 p.m. Information about points of sale is on www.blackforestsneaker.de to find.
A piece of Black Forest culture
The Puma x Black Forest Sneaker Collection goes beyond design and draws on the deep-rooted culture of the Black Forest. This region in southwest Germany is known for its impressive landscapes, watchmaking and culinary specialties, including the world-famous Black Forest cake.
The Black Forest cake, one of the most famous cakes in Germany, is particularly appreciated by the confectioner Lisa Rudiger in Titisee-Neustadt. Her creations are made from regional ingredients, and in the film she shows off her skills with a delicious Black Forest cake made from cherries, sponge cake, chocolate and Black Forest kirsch. This cake embodies not only the taste, but also the culture and heritage of the Black Forest.
Although the origin of the Black Forest cake is not clearly understood, its popularity was significantly boosted in the 1920s and 1930s. The name of the cake comes from Black Forest kirsch, which is a central ingredient. Due to its popularity, the cake attracts numerous visitors who want to experience the culinary heights of the region.
The Black Forest is also known for its long tradition in fruit growing, particularly in cherry production and in the distillation of fruit schnapps. These traditions contribute to regional identity and are an essential element of the tourist offer. In this way, the combination of creativity in shoe production and culinary excellence in the Black Forest can be experienced impressively.
Overall, the Puma x Black Forest Sneaker Collection not only offers a fashionable trend, but also a homogeneous connection to the rich culture and history of the Black Forest region. The launch on May 25th is an opportunity to celebrate both tradition and modernity.