Travel 2040: This is how the tourism landscape is changing worldwide!

Travel 2040: This is how the tourism landscape is changing worldwide!

The future of travel is shaped by numerous developments that were examined in a recent study by Deloitte and Google. By 2040, international trips could increase to around 2.4 billion a year. This forecast shows a profound change in the global tourism landscape. The European share of travel arrivals is expected to decrease, while Southeast Asia, the Middle East and the Caribbean will become more important. daily menu.io reports that Saudi-Arabia, Indonesia and the United Arab Emirates may be up to the top 15 destinations, while popular countries like Spain, France and the USA lose market shares.

A crucial factor for this development is the growth of the middle class in emerging countries. India, Pakistan, Brazil and Mexico are becoming increasingly important source markets, especially India, whose international departures will be estimated at around 145 million by 2040. In the study, four types of travel are identified, including newcomers from emerging middle classes, amateurs with initial abroad and experienced travelers with a stable travel routine.

technological innovations and sustainability

The study also emphasizes the role of technical innovations that will change the travel experience. Artificial intelligence, virtual reality and web3 technologies enable, for example, virtual exploration of travel destinations before booking. Factors such as real-time translations and personalized recommendations by AI will help travelers to optimize their experiences.

A central theme of the future travel industry is sustainability. Climate change, environmental awareness and social responsibility are becoming increasingly important. The demand for sustainable travel offers and transparent supply chains is growing, and new business models, such as subscription -based trips and experience -oriented bookings, are created to meet these trends.

challenges for the industry

The adaptation of the business models will be of crucial importance for companies in the travel industry. Flexibility and hyper-personalized offers are necessary to meet the new challenges that arise from political instability, nationalism and cyber threats. These questions were also the focus of the ITB Berlin 2025, where 6,000 exhibitors from 170 countries had gatherings and important developments in global tourism were discussed. Euronews reports that Patricia Yates, CEO from Visit Britain, especially about the film tourism language.

The event also offered space for discussions about initiatives for sustainable tourism, which Marga Nograles, managing director of the Filipino Tourist Office, presented. The promotion of local communities and adventure tourism in Oman was further addressed, while Florian Sengstschmid, Managing Director of the Azerbaijani Tourist Office, presented the concept of "slow food trips" in cultural tourism.