The new hotspots for serial fans: where The White Lotus attracts!

The new hotspots for serial fans: where The White Lotus attracts!

Koh Samui, Thailand - The fascination for film and series filming is increasing more and more. The HBO series "The White Lotus" in particular has ensured a real boom in tourism in recent years. The first two seasons led to a significant increase in visitors to popular destinations such as Hawaii and Sicily. According to the findings of Brigitte , the searches for these regions have increased by over 300 percent, which also increased the popularity of this travel racing, known as a set jetting.

The Set jetting, where vacationers are traveling to places that are known from their favorite series and films, is more than just a trend. Studies indicate that over half of the travelers can be inspired by these media content, such as "https://www.gala.de/lifestyle/Trends/set-jettiTen-diesten--2024-fuerien-junkies-23956354.html"> Gala . The arrivals in these tourism regions show noticeable changes, with an increase in search queries to "Flight to Thailand" by 32 percent and "Koh Samui" by 170 percent at the start of the third season of "The White Lotus".

new travel destinations in the trend

The third season of "The White Lotus" is shot in Thailand, specifically on Koh Samui. Thapanee KiatphaiBool, the head of the Tourism Authority of Thailand, awaits a further increase in visitor numbers through the series. 'We are optimistic,' she explains, 'that the new season will attract many travelers.'

But not only the filming of "The White Lotus" draws people in droves. Other films and series also offer exciting travel destinations to explore. Are high on the list:

• "Jurassic World: Die Retonge" in Thailand (including Phuket)
• "Paddington in Peru" with scenes from Machu Picchu and Lima
• "The Last of Us" (Season 2) in British Columbia, Canada
• "Mission: Impossible - The Final Reckoning" in Great Britain, South Africa and Norway
• "Wednesday" (season 2) in Ireland
• "Squid Game" (season 3) in Seoul, South Korea
• "Wicked: For Good" in White Desert National Park, Egypt
• "Yellowstone" and the second season of "1923" in Texas

popularity of locations in Europe and beyond

The hit "Emily in Paris", for example, led to the search queries for Paris rose by over 200 percent after each season. The same applies to the British series "Ted Lasso", which Richmond made 160 percent more popular than the second season went on the air. Norway also benefited from the last season of "succession".

The travel destinations for 2024 are set and the list of popular locations is versatile. Whether Thailand for "The White Lotus", Romania for "Wednesday" or Malta for "Gladiator 2", the opportunities seem to be endless. Even South Korea and the Florida Keys are on the list of interesting goals that are related to upcoming film projects.

Overall, it should be noted that the influence of media on travel trends should not be underestimated. More and more people are being inspired by the scenes of their favorite series and films to discover new, exciting places and to experience the magic of the screen in the real world.