Why travel to the USA makes so many Germans angry!

Why travel to the USA makes so many Germans angry!

USA - In recent years, the travel industry has undergone a remarkable change, especially in relation to trips to the USA. A trendy, but also controversial aspect is the reaction to travel itself. According to an article by SPIEGEL It can be a source of frustration if you can see that if you are seeing that take other vacation in the United States, while you have business or other commitments that make traveling impossible.

These emotions are not only subjective, but also reflect the growing gap between those who have the privilege to travel, and those for whom this remains an unattainable dream. This emotional situation is underpinned by experiences that often act like a parallel society in which travel is considered an award.

digital advertising and its relevance

While traveling to America is heavily discussed, digital advertising also plays an important role in today's economy. In 2025 it is expected that global expenditure for digital advertising will exceed the 700 billion dollar brand, as can be seen from an analysis of Amra and Elma . Programmatic display ads alone should reach over $ 200 billion by 2026.

The average click rate (CTR) for display ads is around 0.46 %, while the conversion rate is around 0.77 %. This is particularly relevant for brands that fight for attention in an increasingly contested digital environment. Brands that use AI tools to optimize their advertising have also recorded an ROI increase of up to 40 %.

The future of advertising

The growth in the field of display advertising should not be underestimated. The average costs per click (CPC) are around $ 0.63, and mobile ads make up almost 70 % of all impressions. In 2025, the advertising revenues for Connected TV (CTV) will reach 21.5 billion dollars. This forms an interesting counterweight on the emotional discussions about traveling to the USA.