700,000 day-trippers per year: Wolfratshausen's secret revealed!

700,000 day-trippers per year: Wolfratshausen's secret revealed!

The city of Wolfratshausen attracts around 700,000 day tourists every year. This impressive figure was recently presented by Mayor Klaus Heilinglechner and comes from a study by the German Economic Institute for Tourism (dwif) at the University of Munich, which was carried out on behalf of the city in 2019/2020. The findings of the study show that the economic importance of tourism in the region is significant.

In 2020, visitors generated gross sales of over 15 million euros. Of this, around 12.5 million euros went to day tourists who, among other things, visited the fairytale forest in Farchet or took part in Gaudi raft trips from Wolfratshausen to Munich. Cyclists and shoppers from neighboring towns who stay briefly in Wolfratshausen are also day tourists. The city's tourist information office serves around 1,000 customers every month, including 240 visitors to the museum.

Study and economics

The data presented comes from a study that is no longer updated and has not been revised since 2020 for cost reasons. However, the full study can be viewed on the municipality's homepage. According to the analysis, day tourists are considered integral to the local economy as they contribute to the creation and preservation of jobs and generate revenue for the city.

In a broader context, a brochure published jointly by the Frankfurt/Rhine-Main Tourism Working Group shows the economic viability of tourism in the entire region. This has an annual gross turnover of around 10.98 billion euros and contributes around 1,031.9 million euros to the region's municipal tax income. Tourism secures around 174,160 jobs and attracts around 30.31 million overnight stays annually.

Day tourism in comparison

The total number of days spent in the region in 2017 was approximately 252.8 million, of which around 88% came from day visits and 12% from overnight stays. On average, the region records around 700,000 tourist stays per calendar day. These figures illustrate the central role that tourism plays in the economic and social fabric in Wolfratshausen and the surrounding area.

In order to further improve the tourism infrastructure and increase the quality of life, investments in this industry are essential. Information on the survey methods and the study is contained in the brochure mentioned, which is available as a free download.

For further information on current developments and the role of tourism in Wolfratshausen, those interested can view the full analysis on the Merkur website see. Further important details on the economic importance of tourism in the region can be found in the DWIF brochure.