TUI revolutionized travel: E-cars from China for green mobility!

TUI revolutionized travel: E-cars from China for green mobility!

The TUI group is breaking new ground in sustainable mobility with a pioneering cooperation with Smart, the subsidiary of Mercedes. The aim of this cooperation is to promote environmentally and climate-friendly mobility in the travel business. TUI boss Sebastian Ebel and Smart CEO Wolfgang Ufer have announced the use of the new model series Hashtag in vacation areas and in the company car fleet.

The partnership also provides for the marketing of electric cars by Smart with the support of TUI. Cooperation with car rental companies is planned to increase the availability of the vehicles in travel countries. TUI will offer special models in the characteristic TUI colors with the red smile brand logo as part of this initiative.

sustainability in focus

A central goal of the TUI group is to make the transfers in travel countries 80-90% sustainable by 2030. The proportion of electric cars for transfers and in the company car fleet should be increased to at least 90%. In order to achieve this goal, TUI plans to build at least 1,000 charging stations in target areas that are to be created in cooperation with the Spirii network.

The Smart model series includes three e-models: Hashtag 1, whose market launch took place in 2023, the hashtag 3, which was launched in 2024, and the hashtag 5, which is already available. Despite the promising loading times of only 15 minutes, the models have achieved only small sales figures in Germany so far, which can be attributed to shortened grants and general skepticism compared to e-mobility.

TUI Sustainability Impact Awards 2025

The categories of the awards are "people", "planet" and "progress", which are based on the TUI sustainability agenda. DHL was honored for his initiative for donation of toilet articles, propacking for reducing the pressure by tailor -made brochures, and Cleaner Seas Group received the price for a filter system that captures microfibers from laundry water.

Special mentions went to PPDs for the focus on energy saving and nuserve for the support of the circular economy. Ebel emphasizes that these prices represent a guide for further progress in tourism and a community of pioneers among TUI suppliers.

With the new electric vehicles and the innovation prices, TUI underlines his commitment to a sustainable future in the travel and mobility sector. The hoped -for expansion in the travel business in China with local partners and other hotel openings is another step in a climate -friendly direction.

For more information on these topics, visit the articles from Gloobi and TUI Group .