Tourism in Binh Thuan: New opportunities from specialists and digitization!

Der Artikel beleuchtet den Erfolg des Nationalen Tourismusjahres 2023 in Binh Thuan, die Herausforderungen der Branche und die Notwendigkeit professioneller Weiterbildung im Tourismussektor.
The article illuminates the success of the National Tourism Year 2023 in Binh Thuan, the challenges of the industry and the need for professional training in the tourism sector. (Symbolbild/ER)

Tourism in Binh Thuan: New opportunities from specialists and digitization!

Binh Thuan, Vietnam - The national tourism year 2023 in Binh Thuan became successful and has further strengthened the region's tourism sector. This industry is increasingly establishing itself as one of the three central economic pillars of the province. In particular, the development of the "smoke -free industry" attracts numerous workers to the tourism sector, but challenges must also be overcome. Despite the growth of the number of visitors and the income, the need for professional training for employees in accommodation companies and tourism service providers remains high. In order to meet the increased requirements, the focus is on the training and the promotion and development of human resources in the tourism sector, such as reported.

Last year, over 3,000 of a total of 16,860 people (17.85 %) were trained in the tourism sector. The training content includes a wide range of areas such as English, business administration, hotel and restaurant industry, resort management and tour guide. Nevertheless, there is a significant lack of well -trained hotel managers and specialist knowledge, especially in the area of ​​foreign languages. This means that only about 35 % of the over 22,000 employees in the tourism sector are properly trained. In order to close this gap, a seminar for training in the tourism sector took place at the end of May 2025.

training needs and digital transformation

In order to meet current needs, it is recommended to promote the training and promotion of human resources in accordance with digital transformation. In addition to the intensified training in technical languages ​​and soft skills, the need for a digital learning resource camp is highlighted. The use of hotel management software is intended to improve the efficiency and quality of the accommodation activities by training employees to optimize the quality of service.

Another aspect is the integration of sales processes and travel coordination. This can increase efficiency in the industry. Flexible, practice -oriented training models are crucial to further improve the quality of human resources in tourism. These measures are all the more important because the industry is faced with the challenge according to the considerable effects of the Covid 19 pandemic not only to return to earlier normality, but also to develop innovative approaches.

innovations and market analyzes

The Covid 19 pandemic has hit the tourism sector heavily, but there is a slight recovery. The latest developments in the industry suggest to see transformation and digitization as opportunities. The band of Springer offers current market analyzes, case studies as well as best practice and treats topics such as the experience economics and sustainable outdoor and adventure tourism. These concepts and future approaches are essential to strengthen and redefine the industry.

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OrtBinh Thuan, Vietnam
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