Tourism in Hung Yen is booming: almost 1.7 million visitors in 2025!
Tourism in Hung Yen flourishes in 2025: 1.7 million visitors and VND 800 billion in revenue from infrastructure investments and cultural promotion.

Tourism in Hung Yen is booming: almost 1.7 million visitors in 2025!
In the first six months of 2025, tourism in Hung Yen Province developed positively. Loud Vietnam.vn The number of visitors rose to around 1.7 million, including 50,000 international tourists. This positive development can be attributed to the close cooperation between the Ministry of Culture, Sports and Tourism and local authorities, which aimed at a number of improvement measures.
In order to optimize the tourism conditions, numerous investments were made in the infrastructure and technical facilities. The measures include improving security, order, environmental hygiene and the general tourism culture in the tourist areas. In addition, the preservation of scenery and the management of cultural heritage are the focus of tourism-promoting activities.
Economic impulses and marketing measures
Tourism revenue in Hung Yen is estimated at over VND800 billion. Neighboring Thai Binh recorded 400,000 tourists, including 1,500 international guests, and revenue of VND200 billion. These figures illustrate the growing importance of the tourism sector for the regional economy.
A variety of advertising and promotional activities were carried out to further promote tourism. This included participation in various festivals and tourism fairs, which not only promote local tourism but also create new opportunities for networking and collaboration. Digital platforms have been used to effectively communicate and promote tourism products.
Future prospects and sustainable development
Hung Yen Province has made recommendations to boost economic growth in the tourism sector to double-digit levels. Particular attention is paid to improving the quality of tourism products and services. In addition, the focus is on “green tourism” and environmentally friendly programs. These are intended to both increase attractiveness and ensure sustainability.
Another important aspect is the promotion of community tourism. In this context, access to cheap credit is also highlighted to support the development of private tourism initiatives. The exchange and connection between different regions and provinces should help to expand and improve tourism offerings.
The developments in Hung Yen show that with targeted measures and a clear strategy, sustainable growth in the tourism sector is possible. The local authorities and the Ministry of Culture, Sports and Tourism are committed to comprehensive implementation of these concepts to further strengthen the province as an attractive tourist destination. Further information on this positive development can also be found at Viet Nam Plus.