Schleswig-Holstein's tourism is booming: record sales of 10.8 billion euros!
Schleswig-Holstein's tourism is booming: record sales of 10.8 billion euros!
Schleswig-Holstein, Deutschland - Tourism in Schleswig-Holstein achieved record sales in 2024. With gross sales of almost 10.8 billion euros, the industry was strengthened with an increase of around 400 million euros compared to the previous year. This shows that the sector has recovered from the challenges of recent years. Above all, overnight tourism is a crucial factor for economic success and generated sales of impressive 6.4 billion euros. At around 4.4 billion euros, day tourism also contributes significantly to the overall result. Borkener Zeitung reports that these figures are a clear sign for the popularity of the region.
Despite this positive development, the industry also sees challenges. The extraction and maintenance of specialists remains a central task. Economic Minister Claus Ruhe Madsen has emphasized the urgency of gaining qualified employees in order to secure the competitiveness of the region in the long term. In addition, current discussions about the general liability of collective agreements within the industry are led, which could help improve working conditions in the sector.economic development and future prospects
The recovery of Schleswig-Holstein tourism is no accident. The region has always convinced with its diverse offers and attracts both locals and external guests. The maximum sales value is not only a result of persistent work in the industry, but also reflects the greatly increased interest in nature experiences and cultural events.
For the year 2024, various initiatives for the further promotion of tourism in Schleswig-Holstein have already been announced. This includes strengthening marketing campaigns in order to make the region better known beyond the national borders, and the support of projects to improve tourist infrastructure. SH-Business In a current presentation, which also published further details on the half -year balance sheet and the sales developments of the individual segments.
The optimistic forecasts for the future of travel in Schleswig-Holstein strengthen the conviction that tourism will continue to play a crucial role in the economic development of the region. The industry is adaptable and ready to face the new requirements of the market.
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| Ort | Schleswig-Holstein, Deutschland |
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