Locarno: The sunniest city in Switzerland will conquer the summer of 2025!
Discover the top 50 Swiss destinations for summer 2025, from Locarno to Alcúdia, and find out why they're so popular.

Locarno: The sunniest city in Switzerland will conquer the summer of 2025!
In the summer of 2025, Swiss holiday resorts will be particularly popular with travelers. According to a current analysis by Holidu, several destinations from Switzerland occupy the top spots in the top 25 most popular travel destinations for Swiss people. First and foremost is Locarno, the sunniest city in Switzerland, known for its mild climate and breathtaking location on the shores of Lake Maggiore.
Locarno is appreciated by travelers for its excellent leisure options and variety of activities. Venues such as the lively Piazza Grande and the renowned Locarno Film Festival attract numerous tourists. In addition to cultural highlights, visitors can also enjoy the idyllic nature around Lake Maggiore.
Geographical popularity in Ticino
Behind Locarno, Lugano comes in second place among the most popular travel destinations. Ascona and Nendaz also made it into the top 5. This survey shows a clear trend: Swiss destinations will be significantly more popular in 2025 than in the previous year. While the Valais holiday resorts of Nendaz and Zermatt are also represented in the top 15, other popular destinations also include Alcúdia on Mallorca and several Italian and Spanish cities. The list is diverse and shows the Swiss' preference for holidays close to home.
| Place | destination |
|---|---|
| 1 | Locarno (Switzerland) |
| 2 | Lugano (Switzerland) |
| 3 | Alcúdia (Mallorca) |
| 4 | Ascona (Switzerland) |
| 5 | Nendaz (Switzerland) |
Activities and sights in Locarno
There are a variety of activities in Locarno. Guests can take part in Ticino wine tours, which lead through picturesque wine regions where numerous boutique wineries are located. Another highlight are boat trips on Lake Maggiore, which allow you to experience the beauty of the region up close. Those interested in culture should not miss a visit to the Madonna del Sasso monastery and the historic Castello Visconteo.
Additionally, Locarno offers a relaxing atmosphere for tourists who want to escape from hectic everyday life. The city is known not only for its natural beauty, but also for the warm hospitality of its residents, who often speak English. Even the journey to Locarno is an experience. The city can be reached in about 45 minutes from Lugano by car or an hour by train.
With a wide range of accommodation options, from luxurious hotels like the Hotel Eden Roc to authentic grotto restaurants, Locarno offers something for everyone. This versatility and the breathtaking landscape make the city and the whole of Ticino a popular travel destination for summer holidays.
Overall, the popularity of Swiss holiday resorts demonstrates the locals' love of their own beautiful landscape. The analyzes of abouttravel.ch confirm that in 2025 domestic destinations will be more in focus than ever. Locarno and its neighboring cities seem to be establishing themselves as the perfect places for an unforgettable summer vacation.
For more information about the many options Locarno has to offer, we recommend taking a look at winalist.com.