Hanoi 2025: Digital change strengthens tourism and economic goals!

Hanoi 2025: Digital change strengthens tourism and economic goals!

The city of Hanoi has launched a comprehensive program to promote positive changes in its economy. The goal is to increase gross domestic product (GDP) by over 8% by 2025. Loud Vietnam.vn The responsibility for implementing this program lies with the Ministry of Tourism in Hanoi, which initiates decisive measures to promote investment, trade and tourism.

The program aims to create favorable conditions for all sectors of the economy and individuals. A central focus is on promoting local investment and overcoming bottlenecks for domestic companies. This also includes pushing forward administrative reforms and digital transformation to improve the efficiency of state budget resources for advertising measures.

Important measures to promote tourism

Planned activities include organizing major annual promotional events in the city as well as actively participating in regional and international promotional events. Hanoi will emphasize integration into socio-economic development tasks and political events. The message to be conveyed is: “Hanoi – a safe, friendly, quality and attractive destination”.

Another aspect is the digitization of cultural monuments and craft villages. This will be complemented by the creation of utilities to support tourism management and the collection and processing of data on rural tourism. Updating Hanoi's tourism website and publishing a “Hanoi Tourism Newsletter” are also on the agenda.

Digitalization and cultural tourism

According to the analysis in Atlantis Press Digital transformation has a significant impact on the tourism industry, especially cultural tourism in Hanoi. Digital technologies are increasingly being viewed as a long-term solution to revitalize the tourism industry after the COVID-19 pandemic.

Research participants conducted PESTEL and SWOT analyzes to evaluate internal and external factors affecting the development of cultural tourism in Hanoi. The positive impacts include improved administrative capacity, better promotion of cultural tourism, more transparency and new tourism products, as well as stronger networking between companies and tourists.

However, there are also negative impacts such as dependence on technology, imbalances between traditional and digital tourism and the loss of traditional jobs. It is crucial that all stakeholders involved recognize the importance of digital transformation and actively respond to the challenges. The research therefore recommends close collaboration between the city government and tourism-related companies, as well as training and support for all stakeholders.

In addition, the creation of a digital cooperation network and the provision of favorable conditions and financial support for small businesses and cultural heritage sites are proposed. Technology should be used as a supporting tool for interaction and not as a replacement for face-to-face meetings.