Quang Nam conquers the market: ecotourism receives green light!
Quang Nam conquers the market: ecotourism receives green light!
The Dong Giang Heaven Gate ecotourism area has recently been awarded a green certificate, which is an important step towards sustainable tourist development in Quang Nam. This award takes place as part of the Quang Name criteria for green tourism, which are intended as a technical framework and strategic instrument for the industry in order to achieve better integration of sustainability into the tourism sector. The commitment to these criteria was deepened in a workshop entitled "Quang Nam Green Tourism 2025", in which the establishment of a sustainable brand mechanism was also discussed in order to strengthen the position of Quang Nams in international green tourism. According to vietnam.vn
The representatives of interests emphasize the importance of maintaining the criteria for green tourism and expanding the certification mechanism. This should be done through a voluntary improvement process in which the company will register proactively and oblige the standards to improve. So far, 33 companies have successfully implemented the criteria for green tourism, which is considered a modest but remarkable progress.
innovative approaches and international cooperation
In the context of the discussions, innovative approaches to community tourism models were also discussed, such as the module "A day as a farmer". Such models could help integrate the community into tourism and create an authentic experience for visitors. Vice President of the Tourism Association Da Nang also emphasizes the need to actively advertise the criteria as a brand value in order to increase the competitiveness of the region.A special challenge consists in the destination management organization (DMO) model, which is considered indispensable for the successful implementation of the criteria. This structure is intended to include both the government, company and the local community in tourism development and thus ensure that all actors work in harmony. The criteria for green tourism integrate principles from 25 global standards, including the recommendations of world tourism organization, so that broad acceptance and implementation is guaranteed.
After four years of using these criteria, new operating habits are already evident in companies, which can be seen as a positive sign of the development of sustainable tourism in the region. In order to promote progress, a consistent vision and a uniform development orientation is of essential importance.
Quang Nam not only strives for an upgrading of his tourist brand, but also a long -term improvement in ecological standards in the tourism sector. Innovative cooperation and international examples, such as the already successful models from Switzerland, New Zealand and Costa Rica, serve as inspiration and guidelines for the next steps.
| Details | |
|---|---|
| Ort | Quang Nam, Vietnam |
| Quellen | |